Branding Subhiksha’s private labels for successIdentity Design + Product Graphics + Packaging Graphics
We have worked with Subhiksha on three in-house product lines: Oral Care, Home Sanitation, and Instant Noodles. Being mass market products, with a multitude of competitors, each one was a unique challenge.
A distinctive blue pack with strong red branding helped Tacho get noticed on the shelves.
Dr. Beam identity, packaging and product graphics for the Oral Care line.
Zooooop! That’s the sound that you make when you slurp up these long noodles, and that’s the name we gave to Subhiksha’s in-house brand of noodles. Apart from nomenclature, we also designed the identity and packaging graphics for the individual and family packs.