Sify’s online makeover
As part of developing Sify’s Brand Identity Programme, we created templates and guidelines for the website templates, to enable Sify to align their plethora of web properties under a common umbrella. The system covered strategic identity and nomenclature revamps, image and typography guidelines, and iconography.
Sify Corp is one of India’s leading integrated Information Communications Technology companies. They helped define Internet and networking in India, pioneering services, infrastructure, processes and setting standards along the way. In the late 90s, Sify was India’s first private ISP with a dial up service, making Sify a household name and the kite identity ubiquitous.